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We know you have spent valuable time and resources creating a
web presence that you are proud of, but are you getting the best
value from your hard work? CeraNet can help you get your
site listed on the major search engines.
Selecting the Most Effective Keywords for Your Web Site
The most important piece of web marketing is selecting the
correct keywords to promote. You should work with a search
engine marketing professional that can help you select keywords
that search engine visitors actually type in the search box.
There are many tools out there that will tell you how many times
someone actually used that term with the popular engines over
the past month or year. You should select keywords that
users actually type into engines and not just what you think
they are using.
You should also use keywords that are geographically specific
if possible. It is much easier to get listed with a term
like 'Columbus, Ohio Pizza' than a generic term such as 'pizza'.
More specific terms have fewer overall sites in the search
engine results and therefore are easier to get your listed.
They also provide a more pre-qualified customer that is in
your general area and is therefore more likely to fill in your
'contact form' or give you a call.
Press Releases
Did you know that sending out an professionally search engine
optimized PRESS RELEASE can add 10's of thousands of valuable
links to your web site? These links are vital to
increasing your search engine placements and rankings,
especially with Google!
Free Yahoo Local Listings
Did you know you can establish a free listing on Yahoo's new local directory service?
Click here for info
(listings.local.yahoo.com).
It will only take a few minutes and it will give you a powerful listing on their new Yahoo! local directory.
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